Let’s Go Logo!

Here’s a video from a long time ago featuring some of my logo designs. I figured, why not go ahead and post it?

Learn How to Unwind – A New Website Project

I’ve been doing a lot of branding and websites these days. One is for Cathy Senesac and her new massage therapy business. We are still working out the kinks in her brand new website, but you can see a preview of it right here…

Visit the Unwind Massage Therapy Website

The Science of Art: Relativity is Everything

Imagine you get a phone call from the Fermi National Accelerator Laboratory, asking if you would like to participate in a safe and simple time travel experiment where they would send you either forward or backward time for twenty four hours. All you have to do is tell them about your experiences when you return. (And yes, I know that the laws of physics state it is practically impossible to travel backwards into time, but this is hypothetical question. So there!)

Knowing that the procedure is deemed and proven relativity safe, you agree and take the first flight to the suburbs of Chicago. After three hours of filling out forms, and a liability clause, you are then asked just how far back (or forth) in time you’d like to go. Fifty years? Five hundred years? Ten thousand years? Five million years? Fifty million years? It’s up to you.

A little lump forms in the bottom of your throat. Probably fifty years, right? You have a working knowledge of 1959, and 2059 wouldn’t be too radically different than now, assuming a world wide catastrophe does not occur before then (hence the liability clause). So you say fifty. The scientist is not pleased. Many people have done the fifty year jump and she’s hoping you will choose a much greater time distance.

This does not bode well with you. 1509? Sure, watching Henry VIII of England getting married Catherine of Aragon might be cool. But that’s within the Middle Ages! No sewers, widespread flu and smelly people that would probably burn you at the stake for being different. (The word for different in those days was “witch.”) And even the ones that speak English will probably have a difficult time understanding your 21st century variation of the language, and that will not help you explain your case during your trail for conducting witchcraft. And 2509 does not seem very comforting either. The only thing you know about the 26th Century was what you read in the novel Brave New World, and besides the socially accepted non-stop casual sex, the rest of it seemed really creepy. And they’d look at you like a primate, so no sex for you.

It just sounds worse the father back or forth you’d travel. Ten thousand years ago was populated with caveman and technology consisted of making fire. And you’d probably get thrown into some sort of zoo if you arrived in the year 10,009. And the only thing you know about that year was what you saw in the movie Dune, and NOBODY liked that.

Any time past that seems irrelevant. Civilizations will either cease to exist or become so far developed they might be beyond your ability to understand them. Then the physical limitations would become apparent. The biology 50 million years (either past or future) will be so different than yours you’ll probably get violently ill. Worst case scenario, you might bring back a mega super virus from the year 50,000,009 AD and kill everyone in the present day.

What does this all mean? Simple, the father back of forth in time you’d travel, the less meaning it would have for you, and the more dangerous it would be. Hence, relativity is everything. We establish our morals, our understanding of our world, our belief system, everything we know is completely attached and embedded with the time and place in which we live. What was accepted 200 years ago and what will be accepted 200 years from now will seem very foreign to anybody alive and well today. The farther you go, the stranger it will seem. For thousands of years in the past, humans lived and died without ever getting to know the teachings of Jesus, the works of Shakespeare, or the art of Michelangelo, simply because they were born too soon. Imagine what you are missing by not seeing the three-dimensional interactive displays an artist will create three hundred years from now with technology not yet developed. Is this fair? Does this go beyond the definition of fair? Is it fair Barack Obama gets to use a Blackberry while John Adams had to use a dip pen? What would John Adams have done with a Blackberry?

Einstein developed the Theory of relativity less than a century ago. To apply this theory to everyday life and observation provides a deep understanding of our lives. Meaning is held within the bowl of spaghetti in your head. To inquire, “What do you think of 1085th Century Toyko” would be the same as asking asking a Dodo bird about an iPod. The father in spacetime two observations are, the closer we reach the infinity mark, and in mathematics we know infinity is a meaningless number, and certainly not fair.

Everything is relative. And relativity is everything. This is the first step in understanding art, and hence the world around us. The next step, string theory and how the observation of the ups and downs of life is the system in which meaning can even be established.

Hello Banana

I attended a very high-end marketing convention a few years ago in Chicago. Many of the New York Madison Avenue speakers chatted about the future of advertising. One of the speakers pointed out that she felt the future would be in those little stickers they put on fruit. This achieved a few groans from the cynical audience. I kept an open mind about it. And then last week, my banana said something to me… my banana loved me.

I guess she was right.